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Limited-edition collabMarrakshi Life
X J.Crew
A behind-the-seams look at our latest collaboration… Our design
team recently took a trip to Marrakech, Morocco, to visit the
Marrakshi Life atelier, where every piece in our new summer
capsule was handwoven by local artisans using traditional
techniques and zero waste.
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“When you walk past the showroom into the atelier, you hear the
whirring of the looms and see all the different colors of stripes.
Everyone is in a rhythm.” —NS
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We love classic stripes in gorgeous colors at
J.Crew, and the woven stripe is such a part of
Marrakshi Life’s visual language, so it felt like
a natural partnership.
—Nina Shen, our director of print and color
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The colors in the capsule are very evocative of what it looks like outside in Morocco—from the architecture to the coral-pink clay to the glowy yellow sun.
—NS
Shop the collab:Marrakshi Life X J.CrewA limited-edition summer capsule featuring exclusive-to-us stripes, hand-woven
at the Marrakshi Life atelier for your brightest, breeziest beach days.
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Limited-edition tunic dress
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Limited-edition reversible sun hat
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Limited-edition lightweight beach towel
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Limited-edition cropped tank
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Limited-edition side-slit maxi skirt
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Limited-edition reversible sun hat
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Limited-edition lightweight beach towel
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Limited-edition tunic dress

When we visited the
atelier, we got to sit with
the garments and place
exactly where the stripes
would go. Very rarely do
we get to dream of
something and then see it
get made in real time.
—David Ross, our senior design director of wovens
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The real story of Marrakshi Life is the
people who work there. It’s the opposite
of a mass-production
factory. Everything
is
handmade to order.
—DR
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“Not only are the garments made to order, but the fabric is actually
woven to order. And all the scraps of everything they produce get
repurposed, so there’s no waste.” —DR
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Follow @marrakshi.life
on Instagram
And learn more on their website
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