J.Crew Cashmere
The Fall Campaign

WELCOME TO THE WORLD OF


j.crew cashmere

Where quality comes first, color makes
all the difference and the nostalgia is endless.

See what makes our cashmere so special…

Where quality comes first, color makes all the difference
and the nostalgia is endless. See what makes our cashmere so special…

Creative director Olympia Gayot shows how to wear and pair our latest colors.

The Fall Campaign

Radiant ruby

Washed-out pink

Pale cerulean

Heather ash

Brilliant kelly

Heather natural

Inky burgundy

1.

CUSTOM-DEVELOPED SHADES

Creative director Olympia Gayot shows how to wear and pair our latest colors.

Each season we craft a unique palette full of bespoke shades you won’t find anywhere else. (The J.Crew color library currently has more than 4,000 shades and counting!) 

2.

HERITAGE EXPERTISE

Since launching our very first cashmere sweater in the ’80s, we’ve spent the following decades becoming a trusted cashmere destination—sourcing the softest, longest-lasting fibers and fine-tuning every detail.

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The Fall Campaign
The Fall Campaign
The Fall Campaign
The Fall Campaign
The Fall Campaign
The Fall Campaign
The Fall Campaign

A look through the cashmere catalog archives…

Our cashmere comes from over 1,000 Good Cashmere Standard®-certified farms in Inner Mongolia.

The Fall Campaign

3.

RESPONSIBLE CASHMERE

Our cashmere comes from over 1,000 Good Cashmere Standard®-certified farms in Inner Mongolia.

We’re proud to support responsible cashmere production through our partnership with the Aid by Trade Foundation (AbTF), an independent standard that aims to improve the welfare of cashmere goats and the lives of herders and farming communities, as well as protect the environment in which they live.

4.

AN EYE FOR DESIGN

Our designers are always on the lookout for new inspiration, from the runways to the streets of NYC. The result? One-of-a-kind textures (like our luxe brushed cashmere), timeless-meets-trending silhouettes and unexpected touches.

The Fall Campaign
The Fall Campaign

A cashmere vision board at J.Crew HQ.

Any questions? Ask away…

1.

Why does cashmere pill?

Pilling is a natural effect of cashmere wear, and we use longer, finer fibers in our styles to keep pilling at a
minimum. To help further discourage pilling and friction, you should avoid sleeping or being active in your
cashmere. Plus, you can learn how to easily de-pill your styles in our Cashmere Care Guide!

2.

How can I keep my cashmere looking like new?

We’re so glad you asked! Our design team created a Cashmere Care Guide sharing all their expert tips, tricks and techniques to make your sweaters last for decades. From handwashing to storage, you can find our four-step process here.

3.

How often do you recommend washing cashmere?

You don’t need to clean your cashmere every time you wear it. We recommend handwashing after about three wears, but it’s really up to you. For more information, please check out our Cashmere Care Guide.

4.

Why is cashmere typically so expensive?

We only source the best Grade A–quality cashmere for our styles and work with small Good Cashmere Standard®-certified farms to ensure an ethical supply chain. The amount of cashmere used to create each item also has an impact on the price, which is why our brushed and heavy-weight cashmere styles tend to cost more. 

5.

WHAT’S BRUSHED CASHMERE, ANYWAY?

Brushed cashmere is a signature, innovative texture that our team spent months developing. It’s crafted with longer fibers that are specially washed for an extra-fuzzy finish that’s unlike anything you’ve felt (or seen) before.

SHOP ALL CASHMERE

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MORE TO EXPLORE…

The Fall Campaign

PERSONALIZE
YOUR CASHMERE

The Fall Campaign

CASHMERE
FOR KIDS!

The Fall Campaign

how to care
for cashmere