YOUR SPRING OUTLOOK WITHFreddie HarrelThe founder of RadSwan (known best for its innovative synthetic wigs called Radshapes) and soon-to-be mom of two on building a conscious, community-focused brand, and embracing your best self.
“My first brand, Big Hair No Care, was a space to sell wigs and clip-in extensions. I put it on pause to rethink and rebrand, and RadSwan was born. It’s a lifestyle brand, but it’s also a platform that celebrates shapeshifters, the unlimited borders of Blackness and upgrading the hair industry, one RadShape at a time.”
What’s giving her (extra) confidence right now1. “My family and my team—without their collaboration, my ideas and designs wouldn’t be manifested at the same magnitude.”2. “Wearing something I love, like my favorite lipstick, jacket or earrings.”3. “The ‘Power Strut’ playlist on Spotify. I love listening to it before starting the day or any meeting.”4. “Trying not to overcomplicate things—it encourages fear and worrying, and you start to doubt yourself. Keep it simple, playful and fun, and confidence always follows.”
More lessons from the confidence consultant…
“Confidence comes with a freedom from judgment, and blacklikeme.com is a platform that takes stories, ideas and opinions from the community into a friendly, exploratory, educative space.”
“I’ve been living in dresses, comfy trousers and tops (that still fit). Comfort is key when pregnant and living through a pandemic.”
Freddie’s maternity-friendly picks
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